strategic direction

we will

• Become Australasia’s leading workplace solutions provider
• Create and champion the most desired brands in uniforms, corporate apparel, workwear, safety products, expert advice and personalised service.

our mission

We will grow by partnering our customers through ingenuity and responsiveness, by people who care.

our roles

• Design
• Manufacturing
• Logistics
• Service delivery
• Quality
• Communication

the changes we want to achieve

• Bringing innovation to the industry, both in product and service
• Developing close working relationships with our partners
• Working transparently with our partners

the future challenges

• Raising the bar - finding new and innovative ways to stay ahead of the competition so that our partners continue to have a competitive advantage in their business
• To hold and attract quality staff
• Continuing to develop the sustainability side of the business and find process improvements to pass savings onto our partners

our most important work

To raise the satisfaction of the employees of our partners, this in turn increases productivity and retention levels and benefits the end customer.

how we will be seen by others

• As flexible with a strong partnering philosophy
• As an innovative company that is always looking for new ways to do things
• As providing excellence in service delivery
• As a company that provides garments of the highest quality

our values

respect
We treat each person with dignity and as an able and unique human being.  We respect the choices people make about their lives and work to support them in these choices

openness and integrity
We are committed to being open and honest with our staff/ partners and in the relationships we build with others to achieve our goals

innovation and learning
We are committed to learning, innovation and research and to always looking for better ways to achieve our goals

partnership and collaboration
Working with others often gives us the best chance of success.  Partnerships will be built on clear roles, common goals, reciprocity and mutual trust